Once upon a Blue Moon.
Way back when Blue Moon was just a wee, little upstart microbrewery, this website was their first attempt at branding. Diving into a deep, experience-based site (complete with a brew-your-own section) gave us an opportunity to speak to the craft of brewing and establish the voice of the brand. Cheers!
WRITER/CD: Jim Terry
AD/CD: Bob Thompson
CD: Bob Vandehey / Tim Sprowl
ECD: Jim Gibson
ACCOUNT MANAGER: Eric LePire
AGENCY: Razorfish (Portland)